Before the partnership with Senior Software, Agroland was using a management and accounting system that no longer met the needs of a rapidly expanding company. The limitations of this system caused significant delays in obtaining essential information about the activity of the stores and the distribution network.
D2C – What does D2C mean and what are the advantages of the Direct To Consumer model?
D2C, also known as “Direct to Consumer” or “Direct to Customer,” is a business model in which manufacturers sell products directly to consumers, bypassing traditional intermediaries such as distributors or retailers.
What is CRM (Customer Relationship Management)?
Customer Relationship Management (CRM) is a complete software system that helps companies effectively manage their relationships with their current and potential customers. The main goal of a CRM system is to help companies develop and maintain strong relationships with their customers by providing more personalized services tailored to their specific needs.


