VIDEO CASE STUDY
INSTAL IMPEX: "Senior Software helped us to significantly reduce the working time on various operations and to quickly reach the best business decisions"
Home » Case studies » INSTAL IMPEX: “Senior Software helped us to significantly reduce the working time on various operations and to quickly reach the best business decisions”
Find out in the video all the benefits obtained by the Instal Impex company with the help of the software system package for integrated business management!
Benefits and advantages obtained by the distributor in Arad – Instal Impex
- Immediate access to information regarding products, stock, sales, etc.
- Elimination of errors and redundant tasks
- Optimal management of stocks and supply processes
- Simplification and improvement of relationships with customers and suppliers
- Increase in the productivity of employees in the supply, sales, etc. areas
- Correct and fast processing of orders registered in the portal and beyond
- Reduction of business costs and increase in sales
- Quickly obtaining detailed business analyses and reports
- Easy identification of market trends and new business opportunities
- Considerable reduction of working times on various operations
- Improvement of decision-making and business strategies

Digitalizing a business with integrated solutions, such as those provided by Senior Software, is extremely important for any company, as it offers full control over operations. All the systems we use are integrated with the SeniorERP solution, which means data is entered only once and becomes instantly available, accurately and consistently, across all the applications we rely on. Having all information just one click away has allowed us to intervene in real time to prevent issues related to costs, sales, or other operational situations.”
Daniel Mitrea
From lost time and errors caused by disconnected processes to maximum efficiency and increased control over the business
“The SeniorERP mobile application is extremely important for our sales team, as it helps sales representatives take customer orders and easily upload them into the system. At the same time, it enables them to create and present offers to customers on the spot, while the orders placed by agents reach the back office for processing within just a few minutes. Sales agents have instant access to real-time stock availability, can easily view the entire product portfolio and detailed product information, and are able to provide immediate answers to customer questions and propose additional products during discussions. With the BI solution, we can quickly access data related to sales, costs, and inventory, allowing us to make informed decisions in real time. Once a report is created in the system, the information is automatically updated, eliminating the need for additional time spent on data management and processing. What used to take several hours now takes just a few minutes, helping us save a significant amount of time. Another important decision for us was the implementation of the B2B solution. Customers can view their order history and product portfolio directly in the portal. They also have access to technical data sheets and detailed product information, can place orders, download invoices, view payment schedules, and track outstanding balances.”
Daniel Mitrea, Purchasing Director - Instal Impex
About Instal Impex
With over 25 years of experience in the distribution market of sanitary objects and installations, heating equipment and more, Instal Impex is a company that offers a wide range of high-quality products, including under its own brand. The business operates through 4 warehouses with an area of approximately 5,500 sq m (located in Arad, Bucharest, Cluj and Iasi), 2 physical stores (Timisoara and Arad) and an online store. The sales channels are divided into 4 main categories: distribution, projects, DIY and retail. The company has a staff of 125 employees, and the turnover recorded in 2023 is approximately 22 million euros.


