SIDE GRUP VIDEO CASE STUDY
SIDE Grup: “SeniorCPM Helps Us Make Faster, Better-Informed Business Decisions”
Implementation of the Integrated SeniorERP, CRM, SeniorWMS and SeniorCPM Solutions at SIDE Grup
About SIDE Grup
Industry: Distribution
Business activity: Distribution of hygiene and cleaning products, household supplies and packaging
Markets served: HoReCa, retail, industrial companies and petrol station networks
Product portfolio: More than 5,000 active SKUs held in stock
Logistics network: 11 warehouses covering a total area of approximately 23,000–24,000 sqm
Team: Approximately 400 employees
Operational profile: Complex commercial, logistics and financial processes supported by an extensive warehouse network, active sales teams and high volumes of orders, customers and products
Project Overview
Solutions implemented: SeniorERP, CRM, SeniorWMS and SeniorCPM
Company: SIDE Grup
Project objective: To expand the company’s digital ecosystem across reporting, budgeting, financial control, sales and logistics by implementing integrated solutions capable of consolidating business data, standardising operational processes and supporting faster management decision-making based on up-to-date information.
Watch the Video to See How SIDE Grup Expanded Its Digital Ecosystem with Senior Software’s Integrated Solutions, from ERP and CRM to WMS and CPM
Before the Implementation of the Integrated Systems
Challenges in SIDE Grup’s Operational Processes
- High volumes of products, orders, customers and logistics activities
- The complexity of managing operations across multiple warehouses
- Commercial, logistics and financial processes monitored through separate systems or files
- Significant effort required to consolidate the data needed by management
- Time spent extracting information from files and queries
- Limited access to reports for department managers
- Limited visibility into budgets, margins and sales performance
- The need for clear rules and standardised processes across warehouses
- Difficult coordination of logistics processes, from goods receipt to delivery
- Increased risk of errors in order picking and warehouse operations
After the Implementation of Senior Software Solutions
The Company’s Objectives
- Integrate commercial, logistics and financial processes into a shared digital ecosystem
- Digitalise reporting, budgeting and financial control
- Reduce the manual effort required to consolidate data
- Provide department managers with fast access to relevant information
- Monitor budgets, margins and business indicators on a daily basis
- Analyse sales performance by sales region, customer, sales representative and product
- Standardise logistics processes across all company warehouses
- Increase accuracy in goods receipt, order picking and delivery
- Support management decisions with consolidated, up-to-date data
- Build a digital infrastructure capable of supporting the company’s future development
- The Situation Before Implementation
- The Situation After Implementation
- Data was consolidated from different sources and files, requiring significant effort
- Budgeting and analytical reporting required additional time from the teams
- Managers needed faster access to the indicators relevant to their departments
- The analysis of budgets, margins and sales performance was not sufficiently streamlined
- Managing the extensive product portfolio was becoming increasingly difficult
- Warehouse operations required clear rules and standardised processes
- Coordinating goods receipt, order picking and delivery required constant checks
- The lack of a consolidated view could slow down commercial and operational decision-making
"Before implementing SeniorCPM, our reporting and budgeting processes were not sufficiently digitalised. Our teams spent a considerable amount of time consolidating data and extracting information from files or queries, which made it difficult to analyse business indicators quickly.” Ionut Dinca, General Manager, SIDE Grup
- Commercial, logistics and financial processes are connected within an integrated system
- Sales teams can enter orders more easily through the CRM solution
- Sales representatives have fast access to information about products, invoices, payments and customer accounts
- Warehouse operations are coordinated through strict, clearly defined rules
- Goods receipt, order picking and delivery processes are better controlled
- SeniorCPM supports the daily monitoring of budgets and margins
- Managers can quickly analyse performance by region, customer, sales representative and product
- Consolidated data enables faster and better-informed decisions
- The company now has a digital infrastructure ready to support expansion, automation and the adoption of new technologies
"We chose the CPM solution because it is integrated with SeniorERP. This means that we no longer need to export data or perform additional work to obtain the reports we require. SeniorCPM makes it much easier to monitor budgets and margins, while the consolidated data helps us make faster and better-informed business decisions.” Ionut Dinca, General Manager, SIDE Grup
The Most Important Changes and Benefits Achieved Following Implementation
The implementation of Senior Software solutions has provided SIDE Grup with a connected operating model in which commercial, logistics and financial data can be monitored and analysed within an integrated digital ecosystem. The project has improved logistics efficiency while enabling management to make decisions based on clear, up-to-date information.
- More than 20% reduction in the warehouse error rate with SeniorWMS
- Approximately 98% order-picking accuracy
- Daily monitoring of budgets and margins through SeniorCPM
- Fast access to consolidated data for management
- Elimination of the need to export data and use separate reporting files
- Detailed analyses by sales region, customer, sales representative and product
- Standardised logistics processes across all company warehouses
- Better coordination of goods receipt, order picking and delivery activities
- Faster management decisions based on clear, up-to-date data
- Integration of sales, logistics, finance and reporting within a shared ecosystem
- Support for business development, automation and further digitalisation
Achieve Better Control over Your Business with Integrated Software Solutions
Discover how Senior Software’s integrated solutions support reporting, budgeting, financial control, sales and logistics within a digital ecosystem designed for distribution companies.
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